SE Ranking Pricing (October 2026): Core, Growth, Add-ons
As of October 2026, SE Ranking has two self-serve plans: Core at $129 a month ($103.20 billed annually) and Growth at $279 a month ($223.20 billed annually), plus custom Enterprise. Core covers 10 projects, 2,000 keywords and 100 AI prompts tracked daily, 1 manager seat and 25,000 API credits; Growth covers 30 projects, 5,000 keywords, 250 prompts, 3 seats and 100,000 API credits. White-label comes with the Agency Pack ($69 a month, annual billing only), extra AI tracking with the AI Search add-on ($89 a month for 200 prompts) and bulk data with the API add-on ($45 a month, annual only). Extra keywords start at $22.40, extra seats at $16. The 14-day trial needs no card; payments are non-refundable except where the service was not delivered.
Everything below comes from seranking.com/subscription.html, read on 25 October 2026. US dollars before tax. Annual plans are billed upfront at a 20% lower monthly rate.
Core vs Growth at a glance
| Core | Growth | |
|---|---|---|
| Monthly billing | $129 a month | $279 a month |
| Annual billing | $103.20 a month | $223.20 a month |
| Projects | 10 | 30 |
| Manager seats | 1 (extra from $16) | 3 (extra from $16) |
| Keywords tracked daily | 2,000 (extra from $22.40) | 5,000 (extra from $32) |
| AI prompts tracked daily | 100 | 250 |
| LLMs tracked | 5 | 5 |
| AI competitive research | 5 domains | 15 domains |
| Keyword database expansion | 17,500 | 50,000 |
| Historical data | 6 months | All time |
| Report Builder reports | 10 | 30 |
| Data export rows | 50,000 | 100,000 |
| Site audit pages per account | 250,000 | 2 million |
| Content articles | 25 (extra from $39.20) | 50 (extra from $39.20) |
| Locations | 3 (extra from $18.40) | 3 (extra from $18.40) |
| Local and map rank tracker keywords | 1,500 | 1,500 |
| API credits | 25,000 a month, plus MCP | 100,000 a month, plus MCP |
Add-ons
| Add-on | Price | What it adds |
|---|---|---|
| Agency Pack | $69 a month, annual billing only (30-project tier) | White label for platform and reports, 30 client seats, unlimited scheduled reports with AI summaries, Agency Catalog listing, lead generator; larger tiers for 50 and 100 projects |
| AI Search | $89 a month ($71.20 billed annually) for 200 prompts | AI Results Tracker for AI Overviews, AI Mode and ChatGPT, competitor research and SE Visible dashboard access; 450 and 1,000 prompt tiers |
| API | $45 a month, annual billing only, for 3 million credits | Backlinks, domain analysis, keyword research, AI search and website audit APIs; 12 million and 60 million tiers |
| Standalone API plan | From $179 a month, annual billing only | API without a platform plan, with MCP |
What SE Ranking costs in practice
- A freelancer with up to 10 sites: Core, $103.20 a month billed annually or $129 monthly.
- A small agency with 10 clients and branded reports: Core plus the Agency Pack, $172.20 a month on annual billing.
- An agency with 25 clients and branded reports: Growth plus the Agency Pack, $292.20 a month on annual billing.
- A team that needs 200 more AI prompts on AI Overviews, AI Mode and ChatGPT: add AI Search for $89 a month, or $71.20 billed annually.
- A team that needs 3,000 keywords on Core: extra keywords on Core start at $22.40, so price the amount you need at checkout.
How to keep the bill down
- Use the 14-day trial on two real client sites before paying, because payments are non-refundable.
- Bill annually if you are sure: Core falls from $129 to $103.20 a month and Growth from $279 to $223.20.
- Start on Core and move to Growth when you need more than 10 projects, 2,000 keywords or full history, not before.
- Use the 100 or 250 AI prompts already in the plan before buying the AI Search add-on.
- Add the Agency Pack only when clients need branded logins or white-label reports; it is annual-only.
- Add seats at $16 each rather than sharing a login, which SE Ranking blocks to one active session.
Trial, billing and refunds
The free 14-day trial needs no card and includes starter usage: up to 10 projects, 750 tracked keywords a day, 20 AI prompts a day and AI competitive research for up to 3 domains. Annual plans are billed upfront; SE Ranking says it can discuss options such as quarterly payments on an annual commitment through sales. You can cancel any time, but payments are non-refundable except where the service was not delivered as promised or a promotion says otherwise. Only one active session is allowed per login, so shared accounts need extra seats or view-only guest links.
SE Ranking vs Semrush and Ahrefs on price
| Plan | Monthly | Sites or projects | Tracked keywords | AI prompts |
|---|---|---|---|---|
| SE Ranking Core | $129 | 10 projects | 2,000 daily | 100 daily |
| Semrush SEO | $139 | 5 websites | 500 daily | Not listed |
| Semrush Starter | $199 | 5 websites | 500 daily | 50 daily |
| Ahrefs Lite | $129 | 5 non-verified projects | 750, weekly | 150 checks a month |
| SE Ranking Growth | $279 | 30 projects | 5,000 daily | 250 daily |
| Semrush Pro+ | $299 | 15 websites | 1,500 daily | 100 daily |
| Ahrefs Standard | $249 | 20 non-verified projects | 2,000, weekly | 300 checks a month |
On list price per project and per tracked keyword, SE Ranking is the cheapest of the three at both levels. Semrush and Ahrefs are usually chosen for the depth of their keyword and backlink data; compare that on your own clients' niches during each trial. Our Semrush vs SE Ranking and Semrush vs Ahrefs comparisons go further.
Is SE Ranking worth it?
For agencies and in-house teams that track many sites, the list prices above make it the lowest-cost suite of the three per project and per tracked keyword, with AI prompt tracking and API credits included rather than sold separately. The trade-offs are the annual-only Agency Pack and API add-on, a strict no-refund policy, and keyword and backlink databases you should test against Semrush or Ahrefs in your own niche before switching. If your work is mostly rank tracking and client reporting, it is usually enough; if it is mostly link research, compare data first.
Where Fenn fits
SE Ranking measures rankings and AI prompts inside an SEO suite. Fenn is narrower: it asks ChatGPT, Claude, Gemini, Perplexity and Grok your buyers' questions when you start a check, and turns each gap into a site fix with a ready prompt or an answer-first page draft for approval. It does not track rankings or do keyword research, so it sits beside SE Ranking. The Agency plan is $199 a month for up to 25 websites, set up after a demo.
FAQ
How much does SE Ranking cost?
As of October 2026, Core is $129 a month ($103.20 billed annually) and Growth $279 ($223.20 billed annually). Enterprise is custom.
Does SE Ranking have a free trial?
Yes, 14 days without a card, with up to 10 projects, 750 tracked keywords a day and 20 AI prompts a day.
Is SE Ranking white-label?
With the Agency Pack: $69 a month, billed annually only, for white label on the platform and reports and 30 client seats.
What is the difference between SE Ranking Core and Growth?
Growth triples projects (30 against 10), raises daily keywords from 2,000 to 5,000 and AI prompts from 100 to 250, adds two manager seats, keeps all historical data instead of 6 months, and quadruples API credits.
Can I pay monthly for an annual SE Ranking plan?
Annual plans are billed upfront. SE Ranking says sales can discuss options such as quarterly payments on an annual commitment.
Does SE Ranking offer refunds?
Payments are non-refundable except where the service was not delivered as promised or a promotion says otherwise. Use the 14-day trial before paying.
Put this to work on your own website.
Fenn finds what your customers ask, drafts the articles and site fixes, and measures what ChatGPT, Claude, Gemini, Perplexity and Grok say about you — with every change waiting for your approval.